Hiscox USA launches I'mpossible campaign, expanding upon Encourage Courage brand platform

NEW YORK, NY –(Marketwired – February 16, 2017) – Hiscox, the international specialist insurer, today announced the launch of its I’mpossibleT campaign, an extension of its award-winning Encourage Courage® brand platform. The campaign focuses on the positive power of risk taking to transform the seemingly impossible into something possible. In its execution, Hiscox captures courageous and inspiring stories from its customers who overcame seemingly impossible challenges to start their businesses or keep them going strong.